2025 Pricing Update

30th September 2024

TL;DR

• We're adjusting our pricing structure, with some increases.

• This change allows us to:

  • Introduce new features without frequent price adjustments to core functionality.

  • Offer flexible product and feature bundles tailored to project needs.

• Existing Pro and Pro+ plans will transition to the new Planner subscription with specified additions.

• New pricing takes effect on your first renewal after 1st January 2025.

While many software companies increase prices annually, we've maintained our core pricing for several years. However, as of January 2025, we're updating our model and pricing for Aphex across all regions.

Here's what's changing and why.

What's Changing and Why?

The price of our core product has remained constant since our launch 5 years ago. During this time, we've added hundreds of new capabilities, transforming Aphex from a specialized lookahead tool into a comprehensive construction delivery platform.

In updating our pricing, we've focused on three main objectives:

• Maintain competitive pricing for our core product

• Enable ongoing feature development without frequent price increases

• Ensure pricing remains transparent and straightforward

Introducing Aphex Planner

Our vision has always been to create an orchestration platform for major projects—one that centralizes planning and scheduling while facilitating team communication, tracking, and adaptation. We've been working hard to develop new products that enhance this plan-communicate-track cycle, and we're excited to roll these out soon.

We believe in giving projects and teams the flexibility to adopt new products as needed. That's why we're renaming our current offerings to Planner Pro and Planner Pro+. All existing tools will remain in these renamed plans.

We're also replacing the Aphex Starter subscription with an "all-access" 14-day trial, as users have indicated they prefer full feature access when evaluating Aphex for their projects.

Current Plan Name	New Plan Name
Aphex Starter	Replaced by 14-day trial
Aphex Pro	Planner Pro
Aphex Pro+	Planner Pro+

New Pricing

We're revising our pricing for the first time in 5 years to reflect our expanded functionality and overall economic changes. During this period, we've seen 30% cumulative global inflation, while the average software company has increased prices by over 75%. Our updated plans now include access to a mobile app, new workflows, integrations with mapping tools and PowerBI, and a new Lite role offering free access to the wider project team.

Our pricing changes from January 2025 are as follows:

Pricing Updates (GBP)

Current Plan Name	Licence Cost	New Plan Name	Licence Cost
Aphex Starter	Free	Replaced by 14-day trial	-
Aphex Pro	£35	Planner Pro	£45
Aphex Pro+	£40	Planner Pro+	£55

Pricing Updates (AUD)

Current Plan Name	Licence Cost	New Plan Name	Licence Cost
Aphex Starter	Free	Replaced by 14-day trial	-
Aphex Pro	$60	Planner Pro	$85
Aphex Pro+	$70	Planner Pro+	$100

We've observed that projects benefit significantly from the support provided by our customer success team. This team offers ongoing training, tips, and setup support, maximizing the impact of both the technology and associated behavioral changes. By including this service in the base licence, we maintain alignment with project success rather than charging for additional services.

To maintain this level of service, we're setting a minimum licence purchase of 10.

Next Steps

We're providing this advance notice to all existing and prospective customers. The change will take effect for each customer on their first renewal after 1st January 2025.

Existing Pro and Pro+ Customers

Your subscription will update automatically on the first renewal after 1st January 2025. You can view your Organisation's renewal date in the Billing tab within the Admin console.

This includes legacy Enterprise "month-to-month" customers.

Existing Enterprise Customers

Your existing subscriptions, pricing, and terms will remain unchanged for the duration of our agreement.

Prospective Enterprise Customers

We will honor any current pricing provided by our team through the end of Q4 2024.